The Martin Agency

Brand Identity, Voice, Collateral, Website

The Martin Agency needed a new look and a new voice. Our team decided that the agency's voice, is everyone's voices!
So we invited everyone in the agency to visit “dot.com” (say it out loud) to fill out a mad lib. The answers generated a variety of dots to choose from. Each employee’s unique dot was featured on their business cards and on digital communications.
All the dots together came to create a powerful swarm on the agency website, gear, collateral, and in-office.